Robert Maas Geesteranus new Financial director at Vrumona

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Vrumona had recently been acquired by Danish Royal Unibrew and was looking for a new seasoned Finance Director. A critical role in a key transition period supporting the Managing Director in shaping the growth strategy and strengthening Vrumona's market presence in the Dutch beverage industry.

Vrumona had recently been acquired by Danish Royal Unibrew and was looking for a new seasoned Finance Director. A critical role in a key transition period supporting the Managing Director in shaping the growth strategy and strengthening Vrumona’s market presence in the Dutch beverage industry.

Ilco Kwast, Managing Director Vrumona: “Robert’s impressive career in finance, especially his transformative role as CFO at Body & Fit and his extensive tenure at Red Bull, uniquely positions him to make significant contributions to our Management Team and overall business.”

Robert: “I am really excited about Vrumona’s new growth plans since the change of ownership to Royal Unibrew. I am looking forward to putting my experience, knowledge and passion to good use so that I can significantly contribute to driving growth and enhancing market presence over the coming years.”

Robert’s proven track record in FMCG, particularly in the drinks sector, combined with his hands-on approach and leadership style, positioned him as the ideal candidate for the Finance Director role, where his expertise and passion can directly contribute to shaping the future of Vrumona during a critical transition.

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